The strategy behind the story

With over two decades of expertise in corporate communication, I’ve navigated the complex landscapes of banking, tech, retail, energy, and government. My mission is helping organizations cut through the noise to find their authentic truth and connect deeply with their audiences.

As a Strategic Communication Management Professional (SCMP) and Co-Active trained coach, I do more than just build communication strategies. I partner with leaders and teams to bring those strategies to life, providing the context that ensures everyone understands exactly how they drive business results. My approach is rooted in a simple belief: when a leader’s internal "Why" is calibrated with their organizational narrative and behaviors, performance becomes natural and authenticity is unlocked.

A proven track record of excellence

I believe in results that stand up to the highest global standards. In 2020, I was honored with the IABC Gold Quill "Best of the Best" award for internal communication—a testament to the power of strategic precision. During my time at ATB Financial, I also led our communication team to multiple honors, including Corporate Communication Team of the Year.

Advocating for the profession

Beyond my consulting work, I am a dedicated advocate for the communication profession. I currently serve on the executive board for IABC Canada West Region and have contributed years of service to various boards, including the Global Communication Certification Council (GCCC), as well as local school councils and sports associations.

Fueled by purpose (and Earl Grey)

At my core, I am a mentor and a "leg up" leader. I value sharing knowledge to help develop the next generation of communication pioneers. In addition to architecting narratives for executives, I am a wife and a mom to two teenage boys. You can usually find me refueling with a hot cup of Earl Grey tea—the original inspiration behind the "Steeped" philosophy of patience, presence, and quality results.